PackIt PackIt app icon

Role: UX/UI Designer

Tools: Figma, Miro, Adobe Creative Suite

Date: Sept 2024 - Dec 2024

Loading...

Overview

PackIt bridges the gap between institutions with surplus food and student volunteers willing to redistribute it. The project focused on creating intuitive user journeys for two distinct groups: donors posting available meals and volunteers coordinating pickups and distributions.

Design Process
01

User Research

Conducted interviews to understand the pain points of food redistribution logistics, identifying key friction in how volunteers discover available shifts and how institutions post surplus.

02

Wireframing & Prototyping

Developed the product through a Figma-led prototype, utilizing Miro for brainstorming sessions and Adobe Creative Suite for asset generation.

03

Iterative Feedback

Moved from low-fidelity wireframes to high-fidelity mockups based on continuous testing cycles with real users from both donor and volunteer groups.

04

Data Validation

Validated primary user flows using simple data analysis derived from prototype testing sessions, ensuring the design addressed actual user needs.

Art Direction

Color Scheme

Primary Action

#9A0F3F

Community, urgency, action

Support Blue

#2457F5

Trust, security, system messaging

Soft Surface

#F7F5F4

Breathing room for cards and content zones

Deep Neutral

#1F1F1F

Readable text and interface structure

UI Neutral

#E9E6E4

Borders, dividers, and quiet backgrounds

A deep berry-red palette was chosen because it signals urgency and care, helping food redistribution actions feel human while keeping the interface clear.

Typography

Aa Bb Cc

Primary Typeface: System UI / San Francisco

Used for headings, body text, and UI elements.

Heading

32px / Bold / -0.02em tracking

Body Text

16px / Regular / 1.6 line height

Section Label

11px / Uppercase / 0.15em tracking

The hierarchy uses clear size and weight contrast to keep dashboards, meal flows, and settings easy to scan.

Reasoning

Built for speed, safety, and equity. Each decision reflects evidence on food safety, redistribution logistics, and student food insecurity.

The Solution

Streamlined Discovery

Mapped end-to-end user journeys that simplify how volunteers find available shifts and how institutions post surplus. The dashboard surfaces the most relevant opportunities first.

Main Dashboard

Accessible UI

Designed with accessibility in mind, ensuring the interface is usable for a diverse range of users in high-paced environments like campus dining halls and distribution centers.

Community Screen

Dual User Flows

Separate but connected experiences for students seeking meals and staff managing distribution, with clear handoff points and status tracking throughout the process.

Meal Screen
Featured Screens

Interested in the design?

Explore the full Figma prototype and design system.

View in Figma